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Cardboard displays have long been a staple in retail environments, offering an eco-friendly, cost-effective, and customizable solution for showcasing products. But as consumer preferences and technology evolve, so too does the design of these displays. Cardboard Displays in 2025, several emerging trends are reshaping how brands use cardboard displays to engage shoppers, enhance the shopping experience, and reinforce their brand message.

In this post, we’ll explore the top six design trends transforming cardboard displays this year, and how you can leverage them to create impactful, high-performing displays that stand out on the retail floor.

1. Sustainability and Eco-Friendly Materials

As sustainability becomes a central concern for consumers and brands alike, the demand for eco-friendly cardboard displays has skyrocketed. In 2024, brands are increasingly focused on using recycled, biodegradable, and FSC-certified materials to design displays that are not only functional but also environmentally responsible.

Why It’s Important:

• Consumer Demand: Shoppers are becoming more eco-conscious, and they expect brands to reflect their values. Eco-friendly displays show that your brand is committed to sustainability.
• Brand Reputation: Companies that prioritize sustainability often enjoy increased consumer trust and loyalty, making eco-friendly cardboard displays an essential part of a brand’s identity.

How to Leverage This Trend:

Opt for sustainable materials like recycled cardboard or biodegradable finishes for your displays. Consider promoting the eco-friendly aspect on the display itself with messaging that highlights your commitment to sustainability. This can help build positive brand associations and attract environmentally conscious consumers.

2. Minimalist Design for Maximum Impact

Less is more, and this principle is being applied to retail display design in 2025. The trend toward minimalist design focuses on clean lines, simple shapes, and a more refined use of space. This design style eliminates distractions, allowing the products themselves to take center stage.

Why It’s Important:

• Clarity and Focus: A minimalist design helps guide customer attention directly to the product, making the display’s purpose clear and focused.
• Visual Appeal: Simple, elegant designs stand out and are often more memorable. Minimalism can create a visually striking display that catches the eye without overwhelming the viewer.

How to Leverage This Trend:

Use bold typography, large product images, and plenty of empty space to create a clean, simple display. By reducing clutter, you allow your product to shine, creating a more sophisticated and appealing display.

3. Interactive and Engaging Displays

In 2024, cardboard displays are going beyond just showcasing products—they’re becoming interactive experiences. QR codes, augmented reality (AR) features, and tactile elements are being integrated into displays to encourage customer interaction and create a memorable shopping experience.

Why It’s Important:

• Customer Engagement: Interactive displays capture customer attention in a way that passive displays cannot. They encourage customers to engage with your brand and explore the products in a more immersive way.
• Data Collection: QR codes and digital features allow brands to gather valuable data on consumer behavior, preferences, and purchasing patterns.

How to Leverage This Trend:

Incorporate QR codes that lead to product videos, promotions, or online stores. If your display is placed near a product with multiple variations (e.g., colors or sizes), use AR or touch-sensitive elements to allow customers to see different options and visualize how the product would fit into their lives.

4. Bold, Vibrant Colors and Graphics

In 2025, bright, bold colors are making a comeback in retail display design. Strong color contrasts and striking graphics are being used to grab attention and make displays more visually stimulating. These designs use color to evoke emotion, create urgency, and encourage customers to take action.

Why It’s Important:

• Attracts Attention: Bold colors immediately stand out in a crowded retail environment, making your display impossible to miss.
• Creates Emotional Connections: Colors can influence consumer emotions and behavior. For example, red can evoke excitement, while blue can create a sense of trust and reliability.

How to Leverage This Trend:

Use bold, contrasting colors to highlight key products and make your display pop. Don’t be afraid to use vibrant graphics or creative illustrations that align with your brand’s tone and message. Just be mindful to maintain brand consistency and avoid overwhelming the viewer.

5. Modular and Flexible Display Structures

As retail spaces evolve, the need for flexible and adaptable display solutions has grown. Modular designs that can be easily customized and reconfigured are becoming increasingly popular. This trend allows retailers to adjust displays based on product rotations, seasonal promotions, or store layouts.

Why It’s Important:

• Adaptability: Modular designs make it easy to update or rearrange displays without starting from scratch. This flexibility can save time and money, especially for seasonal campaigns or changing product lines.
• Efficient Use of Space: Customizable displays can be scaled up or down depending on the available retail space, ensuring that you make the best use of your store layout.

How to Leverage This Trend:

Consider designing displays with interchangeable parts, shelves, or panels that can be adapted to different product types and retail environments. Modular systems allow for greater versatility and can accommodate everything from seasonal promotions to special events.

6. 3D and Structural Designs

In 2025, cardboard displays are getting a makeover with 3D elements and sculptural designs. These displays are no longer flat—brands are incorporating innovative shapes and dimensional elements to create a more dynamic and immersive retail experience.

Why It’s Important:

• Visual Interest: 3D designs create a more striking visual impact, making the display stand out in a crowded space.
• Enhanced Customer Experience: Structural elements invite customers to look closer and engage with the display, encouraging longer dwell times and increased interaction.

How to Leverage This Trend:

Consider incorporating 3D elements like product cutouts, raised platforms, or sculptural designs that enhance the visual appeal of your display. These creative features not only capture attention but also create a memorable, hands-on experience for customers. For urgent order that require within 3 days, you could turn your local supplier for help like CreativeDisplayNow.

Conclusion

2025 is an exciting year for cardboard display design, with emerging trends focused on sustainability, minimalism, interactivity, and creativity. By embracing these trends, you can create retail displays that not only attract attention but also engage customers, reinforce your brand, and increase sales. Whether you’re using bold colors, modular designs, or eco-friendly materials, the right display can make a lasting impact in your retail environment.

At Packwins, we specialize in designing and manufacturing custom cardboard displays that reflect the latest trends and meet your brand’s specific needs. If you’re looking to stay ahead of the curve in retail design, let us help you create a display that stands out and drives results.

Ready to innovate your retail display? Contact us today to get started on your custom design!

Retail display design plays a crucial role in attracting customers, driving sales, and reinforcing your brand’s identity. A well-thought-out display can turn a shopper into a buyer, while a poorly designed one can do the opposite. While it might seem straightforward, retail display design is an art, Mistakes to Avoid in Retail Display Design and many businesses unknowingly make mistakes that can hurt their marketing efforts.

In this post, we’ll walk you through the 10 most common mistakes to avoid when designing your retail displays, along with tips on how to correct them. Avoid these pitfalls, and you’ll be well on your way to creating a display that drives attention and maximizes sales.

1. Overcrowding the Display

One of the biggest mistakes in retail display design is overloading the display with too many products. While it may seem like having more items will attract attention, it often results in a cluttered and overwhelming look. Too many products can confuse customers and detract from the main selling points.

How to Fix It:

Keep your display simple and focused on your most important products. Use clean lines and leave space between items to let the products breathe. This creates a more organized and attractive display that customers can easily navigate.

2. Ignoring Brand Consistency

Your retail display should always align with your brand’s identity. From the colors and fonts to the messaging and imagery, your display should communicate your brand’s values and tone. Ignoring this can make your display look disconnected from your overall marketing strategy.

How to Fix It:

Ensure that your display reflects your brand’s colors, logo, and aesthetic. This consistency builds recognition and helps customers associate the display with your brand. Think of your display as an extension of your product packaging.

3. Poor Product Placement

Product placement is a crucial part of display design. If products are placed in a way that’s hard for customers to see, touch, or engage with, they’ll be less likely to make a purchase. It’s essential to place the most popular or highest-margin products at the most visible and accessible spots.

How to Fix It:

Place your best-sellers or promotional items at eye level for maximum visibility. Consider using tiered displays to create depth and make it easier for customers to view products from all angles. Products that are harder to reach should be placed lower or at the back.

4. Using Inconsistent Signage

Signage is often the first thing a customer will notice about your display. Using inconsistent, unclear, or overly cluttered signage can confuse customers and diminish the effectiveness of the display. Whether it’s price tags, promotional messages, or product descriptions, signage should always be easy to read and aligned with the display’s overall message.

How to Fix It:

Use clear, concise, and attractive signage. Choose bold, readable fonts, and ensure the text contrasts with the background so it’s easily visible from a distance. Keep the message simple—use it to guide customers’ attention to the most important products.

5. Neglecting Lighting

Proper lighting can make a world of difference in retail display design. Poor lighting can make even the most attractive products look dull, while the right lighting can create a focal point, enhance colors, and make your display stand out.

How to Fix It:

Invest in quality lighting that highlights the key products in your display. Use spotlights, backlighting, or ambient lighting to create a dynamic visual effect. Make sure the display is well-lit from all angles to avoid shadows and dark spots.

6. Not Considering the Customer’s Journey

When designing a retail display, it’s easy to focus solely on making it look good. However, it’s equally important to think about how customers will interact with it. A poorly designed display might be hard for customers to navigate, making it difficult to reach products or find relevant information.

How to Fix It:

Think about how customers will approach and interact with your display. Make sure products are easily accessible and that the flow of the display allows for easy browsing. Use clear pathways and avoid placing obstacles that could hinder the customer’s experience.

7. Not Incorporating Seasonal or Promotional Elements

Retail displays should be flexible enough to reflect the season, upcoming promotions, or special events. Failing to update your display regularly can make it look stale and out of sync with current trends or shopping occasions.

How to Fix It:

Keep your displays fresh by incorporating seasonal themes, limited-time offers, or special promotions. For example, use holiday-themed elements or color schemes during the holiday season, or update your display for sales events like Black Friday or summer promotions.

8. Using Low-Quality Materials

While you might be tempted to cut costs by using cheap materials, low-quality cardboard or display fixtures can make your display look unprofessional and fail to withstand the wear and tear of retail environments. Poor materials also detract from the overall aesthetic of the display, affecting brand perception.

How to Fix It:

Invest in high-quality materials that not only look professional but also last longer. At Packwins, we specialize in durable, eco-friendly corrugated cardboard displays that offer both strength and a polished look. High-quality displays will reflect positively on your brand and product.

9. Failing to Consider Store Layout

Retail displays must work in harmony with the store layout. If your display blocks aisles, limits foot traffic, or disrupts the store flow, it could negatively affect the shopping experience. A poorly positioned display can also go unnoticed if it’s not placed in a high-traffic area.

How to Fix It:

Consider the store layout and ensure your display complements the flow of the space. Place your display in high-traffic areas, like near entrances, aisles, or checkout counters. Avoid obstructing main pathways, and ensure the display doesn’t crowd other products or fixtures.

10. Not Measuring Effectiveness

Designing a great retail display is just the beginning. If you don’t measure its performance, you’ll never know if it’s achieving the results you want. Failing to assess the effectiveness of your display can lead to missed opportunities to improve its design or placement.

How to Fix It:

Track sales data, customer engagement, and overall foot traffic around your display. Use this information to adjust your display for better performance. Small tweaks, like repositioning a product or adjusting signage, can significantly improve your display’s effectiveness.

Conclusion

Retail display design is a powerful tool for increasing sales and enhancing customer experience. However, common mistakes—such as overcrowding, poor product placement, and low-quality materials—can significantly hinder the success of your display. By avoiding these pitfalls and following the tips in this post, you can create a display that not only captures attention but also drives sales and strengthens your brand.

At Packwins, we specialize in custom-designed, high-quality cardboard displays that are built to last and optimized for maximum visibility. Whether you’re launching a new product or planning a seasonal promotion, we can help you create the perfect display to engage customers and boost sales.

Let us help you design your next retail display—one that stands out, performs well, and leaves a lasting impression!4o miniChatGPT can make

Creating a display for one of the world’s most iconic brands, Coca-Cola, is no small feat. It requires a balance of creativity, functionality, and a deep understanding of the brand’s values and marketing goals. At Packwins, we pride ourselves on designing high-quality, innovative cardboard displays that showcase products in the best light, and the Coca-Cola project was a prime example of our expertise in action so we created a Perfect Display for CocaCola.

From conceptualization to final production, we faced a series of challenges that tested our design skills and problem-solving abilities. In this post, we’ll share the journey behind the creation of the perfect display for Coca-Cola and how we overcame each obstacle to deliver a final product that exceeded expectations.

1. Challenge: Balancing Brand Identity with Innovation

Coca-Cola is a brand with a rich history and a deeply established identity. The first challenge was to design a display that would remain true to the Coca-Cola brand while still being innovative and eye-catching. We wanted to create a display that would stand out on the retail floor without straying too far from the brand’s iconic look.

Solution:
We began by closely studying Coca-Cola’s brand guidelines, which emphasize red and white tones, curvy typography, and nostalgic elements. Our team brainstormed ways to incorporate these visual cues into a fresh, engaging design. The final display used the classic red and white color scheme, while also incorporating dynamic curves and sleek design elements that represented both Coca-Cola’s timeless appeal and its modern marketing approach.

The result was a visually striking display that immediately communicated the brand’s identity while also bringing a sense of energy and movement to the space.

2. Challenge: Ensuring Durability and Stability

A display for a brand like Coca-Cola needs to be both visually appealing and structurally sound. With Coca-Cola’s global reach, the display would likely be placed in high-traffic areas and would need to withstand the rigors of daily use. Our main concern was ensuring the display’s durability, especially since we were using cardboard as the primary material.

Solution:
We chose high-quality corrugated cardboard that was reinforced for extra strength and stability. Additionally, we used careful engineering to design the display with the appropriate weight distribution. The base was reinforced to prevent tipping, and we included support structures to ensure that the display could hold the weight of multiple Coca-Cola bottles and cans without sagging or collapsing.

Our rigorous testing process involved placing various loads on prototype displays to simulate real-world conditions. After a series of tests and adjustments, we had a final design that was both durable and safe for high-traffic retail environments.

3. Challenge: Maximizing Product Visibility

In retail, the purpose of any display is to capture attention and drive sales. For Coca-Cola, the goal was to make sure that the display highlighted the product’s appeal, encouraging customers to purchase on the spot. We needed a design that would not only hold Coca-Cola bottles and cans but also make them pop visually from every angle.

Solution:
We utilized the display’s height and angles to create a sense of depth, ensuring that every product, whether it was a 12-pack, single bottle, or limited-edition variant, was clearly visible. The design included a tiered structure, which allowed products to be stacked in a way that made them easily accessible but also visually prominent.

To further enhance visibility, we incorporated bold, high-impact graphics on the side panels, highlighting key messaging like Coca-Cola’s refreshing taste and its iconic logo. The display also featured clever use of lighting and reflective surfaces that helped products stand out in any store environment, from brightly lit supermarkets to dimmer corner stores.

4. Challenge: Achieving Sustainability Goals

As part of Coca-Cola’s ongoing commitment to sustainability, the company wanted the display to be environmentally responsible. The challenge was to design a display that was not only effective but also fully recyclable and made from sustainable materials.

Solution:
We took extra care to use 100% recyclable cardboard in the design, minimizing the environmental impact. We also ensured that the design minimized waste during production by optimizing the layout and reducing excess material use.

We worked closely with our suppliers to ensure that the materials used were sustainably sourced, and we selected eco-friendly inks for the display’s graphics. The result was a display that not only served Coca-Cola’s marketing goals but also aligned with their commitment to environmental responsibility.

5. Challenge: Meeting Tight Deadlines

In the fast-paced world of retail marketing, timing is everything. Coca-Cola’s promotional campaign had a tight timeline, and we needed to design, produce, and ship the displays quickly to meet the launch deadline.

Solution:
At Packwins, we have streamlined processes that allow us to move quickly without sacrificing quality. We started the design phase immediately after receiving the brief, and our team worked around the clock to create prototypes and refine the design. Once the design was finalized, we fast-tracked production to ensure timely delivery.

By maintaining constant communication with Coca-Cola’s team and working efficiently, we were able to meet all deadlines without compromising on the quality or integrity of the display.

Conclusion

The creation of Coca-Cola’s perfect cardboard display was a challenging but rewarding project. From staying true to the brand’s identity to overcoming technical hurdles like durability and sustainability, our team worked tirelessly to produce a display that would catch the eye of consumers while reinforcing Coca-Cola’s commitment to quality and environmental responsibility.

At Packwins, we love tackling complex challenges and transforming them into creative, practical solutions. If you’re looking for a display solution that balances design, functionality, and sustainability, we’re here to help. Let’s create something amazing together!