Packwins Display Trade Fair 2018

6 Industries That Benefit Most from Cardboard Displays

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Cardboard displays are a versatile and cost-effective solution for many industries. Whether you’re looking to grab attention, boost sales, or create an immersive experience, cardboard displays can be tailored to fit the needs of nearly any market. Here are six industries that benefit the most from using cardboard displays.

1. Retail

Retailers are always looking for ways to stand out and increase in-store sales. Cardboard displays are an excellent choice for product promotion, seasonal sales, or special offers. They can be placed near entrances, checkout counters, or aisles to grab customers’ attention and encourage impulse purchases.

Why It Works:

Cardboard displays are customizable, affordable, and easy to install. Retailers can use them for promotions or seasonal events, creating a dynamic shopping experience.

Coffee Bags Off The Shelf Retail Packaging Solutions Display Pop
cardboard floor display stands

2. Consumer Electronics

The consumer electronics industry thrives on visibility and customer engagement. Cardboard displays can showcase gadgets, accessories, and new tech products in a clear and attractive way. With the right design, cardboard displays can highlight features, benefits, and special deals, helping customers make quick purchase decisions.

Why It Works:

Cardboard displays can effectively highlight product features while staying within budget. Plus, their lightweight design makes them easy to move and set up in high-traffic areas.

3. Food and Beverage

Food and beverage brands rely on cardboard displays to stand out on crowded supermarket shelves. Custom displays can showcase special promotions, new products, or seasonal items. They can also be used to create enticing product bundles or eye-catching point-of-sale displays to attract hungry shoppers.

Why It Works:

Cardboard displays help food and beverage brands stand out in a competitive retail environment. They can be used to showcase limited-time offers, grab attention, and drive impulse purchases.

4. Health and Beauty

Health and beauty products need to make a strong visual impact to persuade customers. Cardboard displays allow brands to create displays that highlight the benefits of skincare, hair care, or wellness products. From full displays to countertop units, cardboard displays can be customized to fit a range of product types.

Why It Works:

Cardboard displays offer a cost-effective way to showcase health and beauty products in a visually appealing way. Custom designs can elevate the shopping experience and attract consumers to new or featured products.

5. Toys and Games

The toy industry thrives on vibrant, interactive displays that capture the attention of both children and parents. Cardboard displays are ideal for showcasing toy collections, new releases, and special offers. Their bright colors and engaging designs can make them hard to miss on store shelves or in-store displays.

Why It Works:

Cardboard displays can be customized to fit any theme, making them perfect for toys and games. They can be designed to be fun and engaging, helping to capture the attention of young shoppers and their parents.

6. Automotive Accessories

Automotive brands often use cardboard displays to showcase accessories like car cleaning supplies, air fresheners, or seat covers. These displays can be placed near checkout areas or in the automotive section of a retail store. With their sturdy structure and custom designs, cardboard displays can effectively showcase automotive products in a cost-effective way.

Why It Works:

Cardboard displays are perfect for showcasing smaller automotive products that need to be easy to access. Their ability to stand up to wear and tear, while remaining affordable, makes them a great choice for automotive brands.

Conclusion

Cardboard displays are an affordable, versatile solution for a wide range of industries. From retail to automotive, they can be customized to fit the needs of your brand and attract customer attention. Whether you’re looking to promote seasonal sales, new products, or special offers, cardboard displays are an effective tool for driving engagement and boosting sales.

Call to Action:
Ready to create impactful displays for your industry? Contact Packwins today and let us help you design custom cardboard displays that elevate your brand and engage customers!

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    7 Factors to Consider When Choosing a Display Supplier

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    Choosing the right display supplier is crucial for ensuring your retail displays meet both your branding and functional needs. A good supplier can help bring your vision to life and create displays that drive sales. Here are 7 key factors to consider when selecting a display supplier.

    1. Experience and Expertise

    Look for a supplier with experience in the display industry. They should have a solid track record of designing and producing displays for brands similar to yours. An experienced supplier will understand the nuances of your industry and provide valuable insights to improve your displays.

    Why It Matters:

    Experience ensures quality and reliability. An expert supplier will understand your needs and offer better solutions.

    cardboard-POS-corrugate-display

    2. Customization Capabilities

    Every brand is unique, and your displays should reflect that. Choose a supplier who can customize displays to fit your specific requirements—whether it’s size, shape, material, or design. A supplier who offers flexibility in customization will help you create displays that align with your brand.

    Why It Matters:

    Custom displays stand out. A tailored design will help showcase your products in the best possible way.

    3. Quality of Materials

    The quality of materials used for your displays is key to durability and appearance. Ask your supplier about the materials they use, especially if you need displays to withstand heavy traffic or the elements. High-quality materials ensure your displays look great and last longer.

    Why It Matters:

    Durable, high-quality materials reduce the need for replacements and ensure your displays remain visually appealing.

    4. Turnaround Time

    Timely delivery is essential. You want your displays to arrive when you need them—whether it’s for a seasonal campaign or a product launch. Check the supplier’s lead time and their ability to meet deadlines.

    Why It Matters:

    A supplier with reliable turnaround times helps you plan better and avoids delays that could disrupt your campaign.

    3-Faces Garnier POP Corrguated Retail Purchase Cardboard Floor Display
    Color Match

    5. Pricing and Value

    While price should never be the only consideration, it’s important to find a supplier who offers good value for money. Compare pricing and ensure the cost aligns with the quality of the displays you’re getting. Look for suppliers who offer transparent pricing with no hidden fees.

    Why It Matters:

    Balancing price with quality ensures you get the best return on your investment without compromising on display effectiveness.

    6. Sustainability Practices

    As sustainability becomes increasingly important, choose a supplier who prioritizes eco-friendly practices. Ask about the materials they use, whether they offer recyclable or reusable options, and how they handle waste. A sustainable approach can help reduce your brand’s environmental impact.

    Why It Matters:

    Eco-friendly displays show your brand cares about the environment and resonate with eco-conscious consumers.

    7. Customer Service and Support

    A good supplier should provide excellent customer service. They should be responsive, easy to communicate with, and ready to offer support throughout the design, production, and delivery process. A reliable partner will make the process smoother and ensure you’re satisfied with the final product.

    Why It Matters:

    Responsive customer service ensures a smooth experience and helps resolve any issues quickly.

    Conclusion

    Choosing the right display supplier can make all the difference in creating successful retail displays. Consider experience, customization options, material quality, pricing, turnaround time, sustainability, and customer support when making your decision. By carefully selecting your supplier, you can create displays that elevate your brand and boost sales.

    Call to Action:
    Need a reliable display supplier? Contact Packwins today and let us help you create high-quality, customized displays that work for your brand!

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      7 Ways to Make Your Cardboard Displays Work Harder for Your Brand

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      Retail displays are a powerful marketing tool. When used correctly, they can do much more than just showcase products. With a few simple strategies, you can make your cardboard displays work harder for your brand and boost sales. Here are 7 ways to get the most out of your displays.

      1. Use Bold, Eye-Catching Designs

      First impressions matter. A well-designed display grabs attention and draws customers in. Use bold colors, striking graphics, and clear messaging to make your display stand out. It should be instantly recognizable and easy to understand.

      Why It Works:

      Bold visuals attract attention and create an immediate connection with customers. A striking design makes your cardboard display hard to ignore. If your order is urgent, contact locally with CreativeDisplayNow.

      2. Tell a Story with Your Display

      People connect with stories. Use your display to tell a simple, engaging narrative about your brand or product. Whether it’s about your product’s origin, your company values, or the problem it solves, storytelling creates an emotional bond.

      Why It Works:

      Storytelling engages customers on a deeper level. It makes the experience more memorable and builds trust with your brand.

      cardboard displays

      3. Incorporate Your Brand’s Identity

      Your display should reflect your brand’s personality. Use your brand’s colors, logo, and fonts to ensure consistency. When customers see your display, they should immediately recognize it as part of your brand.

      Why It Works:

      Brand consistency builds recognition and trust. A display that feels like your brand reinforces your identity and strengthens customer loyalty.

      4. Optimize Placement for Maximum Visibility

      Where you place your display is just as important as what’s on it. Position your display in high-traffic areas like near entrances, checkout counters, or endcaps. This increases the chance that customers will see it and take action.

      Why It Works:

      Strategic placement ensures your display gets the attention it deserves. It puts your products front and center where customers can easily engage with them.

      5. Make It Interactive

      Engage customers with interactive displays. Allow them to touch, test, or sample the product. Interactivity makes the experience more engaging and can lead to higher conversion rates.

      Why It Works:

      People are more likely to buy products they interact with. A hands-on experience builds confidence and interest in the product.

      6. Highlight Promotions and Discounts

      Customers are attracted to deals. If you’re running a sale or special promotion, make sure it’s clear on your display. Use large, bold text to call attention to discounts or limited-time offers.

      Why It Works:

      Clear, visible promotions create a sense of urgency and encourage customers to act quickly. Discounts make products more appealing and drive purchases.

      7. Keep It Simple and Organized

      A cluttered display can overwhelm customers. Keep your display clean, organized, and easy to navigate. Focus on key products and ensure the messaging is clear and concise.

      Why It Works:

      Simplicity leads to clarity. An organized display makes it easy for customers to understand what you’re offering and encourages quicker decision-making.

      Conclusion

      Your displays are a direct reflection of your brand. By using bold designs, telling stories, staying consistent with your brand identity, and strategically placing your displays, you can make them work harder for you. Add interactivity, highlight promotions, and keep things simple to boost customer engagement and sales. Ready to create displays that drive results? Get in touch with Packwins today!

      Call to Action:
      Want to make your displays work harder for your brand? Contact Packwins and let us help you design custom displays that boost engagement and increase sales!

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        4 Reasons Recyclable Displays Are Essential for Modern Retail

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        As sustainability becomes more important to consumers, businesses must adapt. Recyclable displays are a great way to show your commitment to the environment while also improving your retail strategy. Here are four reasons why recyclable displays are essential for modern retail.

        1. Eco-Friendly Appeal to Conscious Consumers

        Today’s shoppers are more aware of the environmental impact of their purchases. Many consumers actively choose brands that are environmentally responsible. By using recyclable displays, you show that your business is committed to sustainability, which can strengthen your brand’s reputation.

        Why It Matters:

        Consumers are more likely to support brands that align with their values, especially when it comes to environmental responsibility. A recyclable display signals that your brand cares about the planet.

        2. Cost-Effective and Sustainable

        Recyclable cardboard displays are cost-effective. They are often cheaper to produce compared to plastic or metal alternatives. Plus, many cardboard displays can be reused or recycled, reducing waste and lowering disposal costs. Over time, this can save your business money.

        Why It Matters:

        Choosing recyclable materials helps reduce long-term costs while making an environmentally friendly choice. This can also help your business stand out by offering a sustainable solution.

        3-Faces Garnier POP Corrguated Retail Purchase Cardboard Floor Display
        Pre-assembled

        3. Meeting Consumer Expectations

        Sustainability is no longer optional—it’s expected. Many retailers are moving toward more eco-friendly solutions to meet consumer demand for sustainability. Using recyclable displays shows that your brand is in tune with current consumer preferences.

        Why It Matters:

        Shoppers expect eco-friendly practices, and failing to meet these expectations can hurt your brand’s image. Recyclable displays help ensure your business stays competitive and relevant. Or contact your local supplier for urgent order, like Creativedisplaysnow.

        4. Easy to Customize and Brand

        Recyclable cardboard displays are highly customizable, making it easy to showcase your brand’s identity. You can print vibrant colors, logos, and messages on cardboard, making it an effective marketing tool. Plus, cardboard is lightweight and easy to transport, which makes it practical for various retail environments.

        Why It Matters:

        Customizable, recyclable displays allow you to effectively promote your brand while keeping sustainability in mind. You can design a display that not only looks great but also reflects your commitment to the environment.

        Free Standing FSDU Retail Cardboard Display Stand with Hooks

        Conclusion

        Recyclable displays are a win-win for both your business and the planet. They appeal to eco-conscious consumers, reduce costs, meet consumer expectations, and offer customization opportunities for branding. If you want to stay competitive in today’s market, consider switching to recyclable displays. At Packwins, we specialize in creating eco-friendly cardboard displays that elevate your retail experience while supporting sustainability.

        Call to Action:
        Ready to make the switch to recyclable displays? Contact Packwins to create custom, eco-friendly displays that showcase your commitment to sustainability and attract today’s environmentally conscious shoppers.

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          10 Tips to Optimize Your Store Layout Using Cardboard Displays

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          10 Tips to Optimize Your Store Layout Using Cardboard Displays

          Cardboard displays are a cost-effective way to enhance your store layout and drive sales. With the right strategies, you can use these displays to highlight products, guide customer flow, and create a memorable shopping experience.

          Here are 10 simple tips to optimize your store layout using cardboard displays.

          1. Place Displays at Key Entry Points

          The first place to grab attention is at store entrances. Position your cardboard displays where they’re the first thing customers see. This helps to immediately draw them into your store and create a welcoming atmosphere.

          2. Use End Caps for High-Impact Visibility

          End caps (the display shelves at the end of aisles) are prime real estate. Place your most popular or promotional items here to attract maximum attention.

          3. Group Products Together

          Arrange related products in one display. This encourages customers to buy more by showcasing products that complement each other. For example, place socks near shoes or phone cases near smartphones.

          4. Keep Aisles Clear and Easy to Navigate

          Avoid overcrowding aisles with too many displays. Leave enough space for easy navigation. Cardboard displays should be placed where they guide customers through the store, not block their path.

          Pet Bowls Cardboard Display stands
          Pet Bowls Cardboard Display stands

          5. Create Themed Displays

          Use seasonal or themed displays to align with holidays, events, or trends. For example, a summer-themed display with sun care products can capture the attention of customers shopping for vacation essentials.

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          6. Incorporate Interactive Displays

          Encourage customer interaction with your displays. Create spaces where shoppers can touch, test, or sample the product. Interactive displays can create a memorable experience and increase engagement.

          7. Use Clear Signage and Price Tags

          Make sure the display clearly shows the product name, price, and key benefits. Simple, bold signage makes it easy for customers to understand what’s being offered without confusion.

          8. Optimize Display Heights

          Position your cardboard displays at eye level for maximum visibility. Make sure products at eye level are easy to reach. This is where shoppers’ attention naturally falls.

          9. Rotate Displays Regularly

          Keep your store fresh and exciting by rotating displays regularly. Change up themes, products, or promotions to keep customers interested and encourage them to explore new items.

          10. Use Displays to Lead Customers

          Cardboard displays can help guide customers through your store. Use them to direct foot traffic toward high-margin or new products. Position displays along key pathways to guide shoppers to different sections of the store.

          Conclusion

          Cardboard displays are a powerful, flexible tool for optimizing your store layout. By placing them strategically, using bold visuals, and grouping complementary products, you can increase customer engagement and drive sales. Ready to take your store layout to the next level? Contact Packwins to create custom displays that work for you!

          Call to Action:
          Want to optimize your store layout with custom cardboard displays? Contact Packwins today and let us help you create an engaging shopping experience!

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            6 Ways to Use Cardboard Displays to Capture Impulse Purchases

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            Impulse purchases are a powerful way to increase sales without any extra marketing effort.

            Cardboard displays are perfect for encouraging those last-minute buys. With their strategic placement and eye-catching designs, these displays can trigger spontaneous buying decisions. Use Cardboard Displays to Capture Impulse Purchases.

            Here are six ways to use cardboard displays to capture impulse purchases.

            1. Position Displays Near High-Traffic Areas

            One of the best ways to increase impulse purchases is by placing displays where customers are sure to see them.

            High-traffic areas like near the checkout, store entrances, or endcaps are ideal spots. These locations create moments of pause, giving customers a chance to notice your product.

            The Hidden Costs of Poor-Quality Cardboard Displays

            Why It Works:

            Shoppers are more likely to pick up an item when they stop in these areas, making it easy to grab something on the way to the counter.

            2. Use Bold, Attention-Grabbing Graphics

            Your display needs to stop shoppers in their tracks. Bold colors, large fonts, and striking product images are the way to go.

            If your display is visually appealing, it will draw attention and make customers curious about what’s inside.

            Why It Works:

            Bright, high-contrast visuals are proven to capture attention quickly, triggering an impulse to explore further.

            3. Highlight Special Offers or Discounts

            People love a good deal. Displaying discounts, limited-time offers, or buy-one-get-one-free deals on your cardboard displays can create urgency and excitement. This can be especially effective in driving impulse buys.

            Why It Works:

            Shoppers often make decisions based on value. A clear offer like “50% off” or “Exclusive Deal” can push them to make a quick purchase.

            4. Place Small, Low-Cost Items for Easy Add-Ons

            Impulse buys are often small and inexpensive. Place low-cost items on your cardboard displays, such as snacks, cosmetics, or accessories. When a product is affordable and easy to carry, shoppers are more likely to add it to their basket.

            Why It Works:

            Small, low-priced items don’t require much thought. Shoppers are more willing to grab them without considering the cost.

            5. Use Clear, Simple Messaging

            Keep the messaging on your display simple and direct. Let customers know exactly what the product is, why it’s a good deal, and why they should buy it right now. Avoid long paragraphs—just key information that’s easy to digest at a glance.

            Why It Works:

            Customers won’t linger over complicated details. Clear, concise messaging speeds up their decision-making process.

            6. Create a Sense of Urgency

            The fear of missing out (FOMO) is a powerful driver of impulse purchases. Use phrases like “Limited Time Offer” or “Only X Items Left” on your display to encourage customers to act quickly. A sense of urgency can create that last-minute push to buy.

            Why It Works:

            Urgency triggers customers to act fast, leading to more impulse purchases as they fear the product will be gone if they wait. If you have a tight schedule, you could turn for local display supplier for help, Cardboarddisplays, Packagingblue.

            Conclusion

            Cardboard displays are a simple yet powerful tool for capturing impulse purchases.

            By placing them in high-traffic areas, using bold visuals, offering discounts, featuring small items, and creating urgency, you can boost sales and enhance your customers’ shopping experience. Ready to boost your retail sales with a custom cardboard display? Get in touch with Packwins today!

            Call to Action:
            Need help designing the perfect display for impulse purchases? Contact Packwins and let us create a display that captures attention and drives sales!